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Wool

How to care for your wool garment ?


Wool is a premium, natural, and thermoregulating fiber, valued for its cozy warmth, natural elasticity, and timeless elegance. Because wool fibers are delicate and prone to felting or shrinking when exposed to heat and friction, a few simple steps will help preserve its beauty, shape, and softness over time.


Washing

- Wash your piece at a maximum of 30°C (85°F) on a certified wool or hand-wash cycle. Always use a specialized wool detergent (pH-neutral) and strictly avoid bleaching agents or fabric softeners, which can degrade the natural protective layer of the fiber.

- Pieces made from pure wool or fine blends should ideally be washed inside out, or hand-washed gently without rubbing or wringing, to prevent the fibers from matting.


Rinsing

- A thorough rinse in clean, lukewarm or cold water (maintaining the same temperature as the wash cycle) is the secret to removing all soap residues, preventing fabric stiffness, and keeping the wool fibers perfectly soft and bouncy.


Drying

- Flat drying on a clean towel away from direct heat and sunlight is essential. Tumble drying is absolutely not recommended, as the intense heat and rotation will cause severe shrinkage and irreversible felting.


Ironing

- Wool is naturally wrinkle-resistant and often just needs to hang in a damp bathroom to refresh. If ironing is necessary, do so inside out on a low heat using a damp pressing cloth, or use a gentle garment steamer to lift the fibers back to life.

- Dry cleaning is also an option, particularly for tailored wool coats, structured blazers, or ultra-fine knits.


Small actions that make a difference

Avoid the tumble dryer to prevent severe shrinkage and irreversible felting

Choose an ultra-gentle, low-speed spin cycle (maximum 400-600 RPM) to avoid distorting the garment

Dry your wool pieces flat on a flat rack instead of hanging them wet, as the weight of the water can stretch out the silhouette

Always use a protective cloth when ironing to avoid burning or creating shiny spots on the surface


Why choose wool ?

Wool is a 100% natural, renewable, and biodegradable fiber

Harvested from sheep, it is renowned for centuries as one of the world's finest textile materials. Beyond its classic sophistication, wool is a highly technical, living fiber that adapts intuitively to your body and environment.

Thermoregulator

Warm in winter, cool in summer

Soft & Elastic

Naturally resilient bounce that moves with your body and resists wrinkling

Breathable & Odor-Resistant

It stays fresh longer and requires less frequent washing.

Sustainable

Making it an eco-conscious investment for a durable wardrobe

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