Dix printemps :
anniversary Capsule
Ten years of Rouje (already). And still the same desire : to make you feel your most beautiful self, without requiring any effort at all.
To celebrate our ten-year milestone, we imagined a capsule that tells our story.
More than recreated garments, these are attitudes and expressions of womanhood that felt important for us to highlight.
The Rouje woman takes up space, dances on tables, and wears dresses that button and unbutton at will, echoing And God Created Woman.
MAMBO DRESS
MAMBO DRESS
For 10 years, the Rouje woman has escaped definition. She laughs too loudly and enjoys it. She says what she thinks, spontaneously.
GABIN DRESS
LALY DRESS
She is impulsive, radiant, magnetic. Sensual without calculating it, seductive without trying.
The “Dottie” polka dot recalls the inverted print of the iconic Pretty Woman.
ALICE DRESS
NINE SANDALS
The purity of a cream silk satin slip dress, butter and wheat tones and poetic jacquards all echo the romanticism of Sofia Coppola’s interpretation of The Virgin Suicides, a sensibility also embodied by the iconic Gabin dress.
ENEA BODYSUIT
GABIN DRESS
DONA PANTS
DANIELLE SHIRT
Lace, sheer fabrics, and even black jersey capri pants are a nod to Julia Roberts in Erin Brockovich, where a woman’s independence and freedom fully come into their own.
SOLEDAD BLOUSE
The bold oversized floral prints on a red background evoke Volver and the intensity of Penélope Cruz, alongside Pedro Almodóvar’s aesthetic, so dear to Rouje.
ROSEMARY SKIRT
ENEA BODYSUIT
MAMBO DRESS
More than recreated garments, these are attitudes that are being celebrated.
The flamboyance of Betty in Betty Blue blends with a delicate red silk revealing the curve of a hip beneath a strip of lace.
VICKY DRESS
VICTOIRE DRESS
NINE SANDALS